Experience

UI/UX
Design

Create outstanding user interfaces and experiences across every channel of engagement

the challenge

UI & UX INVOLVE MUCH MORE THAN GREAT DESIGN

Success in digital requires the perfect combination of functionality, intuitive design and end-to-end user experience, all packaged together to meet specific user and business requirements. And it has to be backed by information architectures and design systems that are ADA compliant, well tested, scalable, and on brand.

What we do

ALIGN EXCEPTIONAL UI/UX DESIGN WITH USER NEEDS

We work across the design lifecycle from proof-of-concepts and functional prototypes to integration and deliveryto create research-driven and user-centered UI/UX designs that deliver:

Rapinno offers deep expertise in user-centered product design, UI and UX design, and app/platform development. We combine traditional UX techniques with lean methods and research to develop data-driven solutions that are fully tested and validated. These solutions marry business goals with user needs to increase customer loyalty and drive stronger ROI on product investments.

Accessibility following Web Content Accessibility Guidelines (WCAG)
Simplicity and user convenience executing tasks in a minimal number of steps

Intelligent user interfaces for mobile apps and responsive web

Personalized experiences that address user needs
Brand consistency and scalability
Safe and secure data exchange
Comprehensive data visualization

Our Offerings

UX STRATEGY & DESIGN SERVICES

We offer a full suite of experience services ranging from strategy, design, and testing to deployment and support:

Rapid Prototyping & Validation

Rapinno bridges discovery and design by taking research farther into rapid prototype development with client co-creation activities:

  • Usability testing and validation with real users to improve performance and design
  • Low to high fidelity, static or interactive, single page to multi-view screens
  • Stand up of rapid proof-of-concept solutions to generate user feedback and/or organizational “buy-in” to ideas faster
UI/UX Design & Delivery

From Design into Delivery, Rapinno’s UX/UI Design resources shape and craft valuable interfaces that ensure experiences customers will love:

  • Intelligent user interfaces for mobile apps and responsive web, from concept through completion
  • Everything from functional prototypes to final live solutions
  • Research-driven, user-centered design
  • Best practice, ADA compliance, brand and style guidelines
Design System Transformation

Rapinno helps brands establish and refine foundational digital design systems to govern the build-out of digital solutions and accelerate organizational efficiencies via:

  • Intelligent user interfaces for mobile apps and responsive web, from concept through completion
  • Everything from functional prototypes to final live solutions
  • Research-driven, user-centered design
  • Best practice, ADA compliance, brand and style guidelines

THE OUTCOMES WE DELIVER

GET THE RIGHT DIGITAL INITIATIVES TO MARKET FASTER, WITH LESS RISK

Rapinno UX/CX services deliver important business advantages:

Increased Operational Efficiency

By reducing design errors and redundant development; and building on scalable foundations

Increased Customer Loyalty & Sales

By addressing user needs across the end-to-end user experience

Increased Employee Satisfaction

As a result of streamlined work experiences

Reduced Costs for Training & Support

With the adoption of more intuitive design

Stronger Brands

With outstanding and engaging UI/UX
Our methodology
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how we do it

Our approach

Supporting UX from Strategy Through Product/Service Launch

We partner with companies at the UX strategy level and set interaction and engagement goals. Our capabilities cover the full application lifecycle from concept through launch. Our UX/UI team has the experience and skills to handle stakeholder interviews to visual design and prototyping to content/information architecture and management.

RAPINNO UX ENGAGEMENT PROCESS

Mapping Activities to Design Thinking

why Rapinno

Rapinno combines a global team of highly trained UI/UX professionals with the latest methodologies to deliver breakthrough user experiences at scale. We offer:

Individual ownership of all deliverables with support from entire team
A culture and passion for continuous learning and collaboration
A full-service design studio capability across the globe
A well-informed point of view that leads conversations in what comes next in UX research, design and innovation
Collaboration across our business and our clients to identify new ways of thinking and working

The philosophy behind our approach is simple:

Focus on
People

Because technology is always evolving, we design for people. Our human-centered focus means we provide technology solutions that people want to use

Prioritize
Experience

We prioritize users and their journeys over any technology constraints

Inform
Design

We combine design thinking with direct collaboration with our engineering and data experts to accelerate learning, mitigate risks, and drive innovation Continuously

Continuously
Evolve

Great customer experiences are continuous – they grow and evolve with the customer before, during, and after product/service use

FAQ’s – User Experience (Design, Strategy & Services)

User Experience (UX) refers to the overall experience a person has when interacting with a product or service, encompassing every aspect of their interaction, from usability and accessibility to emotional satisfaction. It’s crucial because a positive UX leads to increased user satisfaction, loyalty, and ultimately, business success. By understanding and catering to users’ needs, preferences, and behaviors, businesses can create products and services that are not only functional but also delightful to use.

User Experience (UX) and User Interface (UI) are closely related but distinct concepts. UX focuses on the overall experience a user has while interacting with a product, including aspects like usability, accessibility, and emotional response. On the other hand, UI specifically deals with the visual and interactive elements of a product, such as buttons, menus, and layout, aimed at facilitating user interaction. In essence, UI is a subset of UX, as it contributes to the overall user experience by providing an interface for interaction.

Pursuing the best UX design course involves thorough research and consideration of various factors. Look for courses offered by reputable institutions or organizations with experienced instructors and comprehensive curricula covering topics such as user research, prototyping, usability testing, and interaction design. Additionally, consider factors like course format (online, in-person, or hybrid), flexibility, cost, and student reviews. It’s also beneficial to seek out courses that offer hands-on projects or real-world experience to enhance your skills and portfolio.

Some examples of best user experience design can be found in widely used products and services across various industries. For instance, the user-friendly interface of Apple’s iPhone, which combines intuitive gestures with visually appealing design, exemplifies excellent UX. Similarly, the seamless booking process and personalized recommendations on Airbnb’s platform enhance user satisfaction and ease of use. Google’s search engine also provides a stellar user experience with its simplicity, speed, and accuracy, making it a go-to choice for millions of users worldwide.

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